Franklin Report Report Card for Atlas Swimming Pool Co. in Los Angeles
★ Franklin Report Card
Atlas Swimming Pool Co.
5401 West Pico Boulevard
Los Angeles, CA 90019
(323) 938-9090
atlasswimpools@aol.com
Main Contact: Jerry Dobkin
Categories
Swimming Pools

Services & Specialties
Swimming pool design/build and renovations

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FR Review:
Jerry Dobkin, owner of Atlas Swimming Pool, has been working in the pool industry since the 1960s. With a strong repeat clientele, the firm specializes in both new pool construction and major renovations of existing pools. We hear that Dobkin and his team are able to give an old pool a much needed face-lift, installing hard wire remote systems and creating a pool fit for a king.

Insiders comment that Atlas runs a "tight ship." Clients say that Dobkin personally oversees every project and never takes on more than he can handle. Most of the firm's projects are in Beverly Hills and Studio City, but larger jobs have taken Atlas to Malibu. Prices range between $50,000 and $200,000 and clients appreciate that Dobkin approaches a project from a practical and cost-effective stance.

Representative Client Comments:
"One of the most amazing contractors I've ever worked with; quite simply, Jerry does what he says he will do. He shows up and gets the job done on time and on budget." "My home was a bit outside of his radius and he was booked up with projects but my pool situation was a full-on crisis that needed to be fixed ASAP and he had come highly recommended. I called him in hysterics and Jerry promised to essentially serve as the project manger remotely - and pro bono - staying with me each step of the way and sending over his best subs, most of whom he's collaborated with for over 20 years, to take care of everything. I still cannot get over this level of kindness and service." "Unbelievably patient and forthcoming, especially when it came to cosmetic changes. If what I wanted wasn't in the catalog, he made the call to have it customized." "Very down to earth design, which is what I was looking for. The others bidding for the job came at me with numbers twice as large and wanted to add fountains and whatnot. Jerry listened to my needs and gave me exactly what I wanted, and it absolutely added value to the property while keeping it simple and cost-effective." "The subs know what they are doing; they are an extension of Jerry when he's not onsite, but he's always there when he needs to be." "He's just a sincere guy; the minute you talk to him, you just know you can trust him."

 
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