Franklin Report Report Card for Total Home Improvement Services (THIS) in New York City
★ Franklin Report Card

Total Home Improvement Services (THIS)

60 Riverside Blvd
New York, NY 10069
(212) 410-0829
this-co.com
steve@this-co.com
Main Contact: Steve Goldbrenner

Categories
Contractors - General
Painters - Decorative, Wallpaperers & Colorists
Upholstery & Window Treatments

FRANKLIN REPORT RATINGS
Recommendation
 
4.5]
Work Quality
 
Cost Evaluation
 
Value Analysis
 
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Services & Specialties
Smooth, clean, jazzed & polished, upscale general contracting

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FR Review:
With smooth polish, glamourous marble and defined light, THIS or Total Home Improvement Services, is fully committed to excellent customer service, having proved their mettle in some of the most astonishing new residential towers. Customers glow with pride after they handsomely string the last light on an eye-catching and unique chandelier. THIS team is up to the challenge. They have established a strong pattern of satisfied and repeat customers with excellent & transparent budget planning, strong workmanship and reasonable pricing. Other distinguishing qualities include a focus on NYC contracting which has its own inherent complexities and a large in-house construction team of 45+ which allows for more flexible and more responsive productivity.

Steve Goldbrenner is the newly appointed CEO as of 2019, and has a corporate background in display marketing. This makes the company, which was established in 2005, more attuned to client satisfaction than much of the competition. Goldbrenner is very involved in each project and also has a stable of strong project managers. Clients report that they are honest, transparent, constantly communicating and deliver excellent quality.

All of the work is residential, and ranges from $250K to $5M. Services include both design-build and general contracting, and also a full range of custom millwork, marble fabrication, AV, and even drapery, upholstery and motorized shades. While the vast majority of the work is the overall finished buildout of new construction, painting/wallpaper and motorized shades are also offered independently; and, these guys can clearly deal with any electrical or other issues than may arise with those smaller projects. THIS recently completed several model unit build-outs in Central Park Tower, the tallest residential building in the Western Hemisphere on midtown's Billionaire Row. That truly says a lot as Extell, the renowned building developer, chose THIS over all others, and then became a repeat customer. For perspective, the 5 bedroom apartment on the 112th floor was asking $63 million. However, most of THIS's customers are just your more typical residential 3-bedroom, high-rise, luxury apartment owners with style. Customers are consistently impressed, especially on the smooth finish.



Representative Client Comments:
"THIS came recommended by both our building staff and residents in our building." "We feel very lucky to have worked with Alex Sachs, our project manager, who went above and beyond to make sure the customer is happy." "Smooth sailing– they are motivated to complete successfully and build their brand." "Helped us work through creative ideas in tricky situations." "The budget was well described upfront." "They handle things on their own if something comes up, but issues are rare." "Even during Covid, they kept up continuous communications and were always there to answer any questions." "They fulfill a specific niche market well: upscale glam with marble, polish, lights and a focus showpiece." "The work in our apartment is finally complete, and the job was impeccable." "Even after completion, the team came back several times to make sure everything was to our liking." "Works extremely well with commercial real estate developers and also homeowners."

 
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