Categories
Social Stationery
Services & Specialties
Extraordinary, timeless, chic letterpress stationery
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RECOMMENDATION
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WORK QUALITY
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COST EVALUATION
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VALUE ANALYSIS
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ADD YOUR REVIEW
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FR Review:
Channeling Gutenberg's 15th century letterpress techniques with modern fonts and beguiling graphics, Sloane PRESS makes its distinguishing mark. More chic than raised engraving and considerably more elegant than chemically created thermography, the hard bite of letterpress down into dense paper offers a uniquely tactile and sensuous appeal. But this craft must be executed by the hands of refined master like Sloane Madureira, or the results can easily become ornamental and cloying.
Stepping into the workshop of Sloane PRESS is like entering a time warp. Before you get to the client desk strewn with innumerable comely inspirations (maps, wedding weekend guides, wood veneer party invitations), you peek into the workshop with two whirling-twirling 50-year old Heidelberg Windmill presses which are data sculptures in motion. Each piece of stationery is hand-fed into this vortex. A multiplicity of other activities are also being executed by hand including color edging, dye cutting, and ribbon binding. The shop outsources engraving which is often used in conjunction with the letterpress. The careful coordination of printing and assembly is led by co-partner and wingman, Tim Chapman.
Madureira is a true artist with a Master of Fine Arts from Pratt, and can design almost anything from icons to interlocking initials. Chapman, with a degree in Fine Art from NC State, is an expert printer. Since letterpress uses ten times the amount of pressure as engraving and it is this physical relief that creates the artistic signature of the craft, having an expert at the helm is critical. All this creative ingenuity and proficiency comes at a cost, but clients are so thrilled by the outcome that few think about the expense which is generally much less than engraving. A box of 100 custom two-ply cards and tissue-lined envelops runs about $700 and takes about 3 weeks. Also, Sloane PRESS is quite capable of expedited production and smaller runs, given the in-house flexibility of the operation.
Representative Client Comments:
"Stunning results--so unique and becoming." "Sloane creates magic. It is like an addiction."
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5 Stars
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